With Meghalaya heading towards the 2028 Assembly elections and a growing pool of young voters set to influence electoral outcomes, Indian Youth Congress Secretary and Meghalaya in-charge Samrat Keshari Jena on Wednesday underscored the rising political significance of Generation Z, describing the demographic as the “next game changer” in politics.
Addressing the extended State Executive Committee meeting of the Meghalaya Pradesh Youth Congress in Shillong, Jena said political parties across the country are increasingly focusing on Gen Z voters, recognising their ability to shape public discourse, mobilise opinion and drive political change. He argued that the emerging generation has consistently demonstrated a willingness to challenge injustice and hold political leaders accountable.
“Gen z now a days it is every political party are thinking that next generation is Gen Z, and Gen Z will be the next game changer in politics. You have seen it earlier also if any injustice is happening in society through the politicians who reacts first is Gen Z. So right now Rahul Gandhi is our Gen Z first choice,” Jena said.
His remarks come amid a broader national debate over the political preferences of first-time and young voters, a segment increasingly viewed as decisive in determining electoral fortunes. In Meghalaya, where a substantial share of the electorate will comprise young voters by the time the State goes to the polls in 2028, political parties are expected to intensify efforts to connect with Gen Z through issues such as employment, education, entrepreneurship, governance reforms and digital engagement.
Globally, Generation Z has emerged as a powerful political force, reshaping conventional campaigning and voter mobilisation through digital-first activism and issue-based politics. Observers point to neighbouring Nepal as a prominent example, where youth-led movements, fuelled by frustration over corruption, economic stagnation and entrenched political structures, have significantly altered the country’s political landscape and influenced governance debates.
Political analysts note that unlike previous generations, Gen Z voters tend to place greater emphasis on transparency, accountability, economic opportunities and institutional reform rather than traditional vote-bank considerations. Their growing influence, coupled with their ability to rapidly organise and amplify issues through social media platforms, is increasingly compelling political parties to recalibrate their outreach strategies and policy priorities.
